The world has entered an era of unprecedented natural resource challenges that requires businesses to make fundamental shifts in the way they operate.
Sustainability has become a critical issue on most top managements’ agenda. More and more companies realized that competitive advantage flows to those that know how to do more with less.
But how do we avoid falling into the two common traps: unfocused sustainability strategies separated from the core business, or over-passion disconnected from realities? Winning organizations are seeking to embed sustainability into their business models and governance processes in a smart way in order to capture growth opportunities, competitive advantages and cost savings.