A global leader in energy sector wanted to achieve commercial excellence by enhancing the decision-making process to sales and marketing activities in European markets, and in turn deliver significant increase in the company’s bottom line. But doing so presented significant cultural and logistical challenges. Altair helped design Autoevaluation Process, mapping roles, standardizing key procedures and communicating clearly to business units.
The Autoevaluation Process is designed to continuously optimize the management decision-making process in order for the company to achieve commercial excellence.
The logic of the process goes as follows:
Based on the preliminary study, Altair proposed a three-stage plan:
Altair’s support helped the company on their journey to growth, improved profits and enhanced capabilities. The client managed to capitalize on their significant opportunity in sales and marketing with the new Autoevaluation tools and processes and a disciplined and dynamic approach to pricing.
January 01, 2014
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